← Selected Work
Flowerhead
Tea brand, Identity & Voice
Year
2024
Context
A floral studio working at the edge of arrangement and sculpture, finding new language for an old craft.
Creative Direction
Move past the language of pretty. Build a brand that speaks to flowers as material, gesture, and time.
Approach
We treated copy like the studio treats stems, edited, considered, slightly wild at the ends. Lyrical without losing the ground beneath it.
Selected Copy
“Bloom is a verb here.”
“Held briefly. Remembered longer.”
“Soft things, taken seriously.”
Next Project
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