← Selected Work

Flowerhead

Tea brand, Identity & Voice

Year

2024

Context

A floral studio working at the edge of arrangement and sculpture, finding new language for an old craft.

Creative Direction

Move past the language of pretty. Build a brand that speaks to flowers as material, gesture, and time.

Approach

We treated copy like the studio treats stems, edited, considered, slightly wild at the ends. Lyrical without losing the ground beneath it.

Selected Copy

Bloom is a verb here.

Held briefly. Remembered longer.

Soft things, taken seriously.

Next Project

El Rayo